PPC ADVERTISING FOR CONSTRUCTION COMPANIES
PPC Advertising Strategy for Your Construction Business that Delivers Fast Results!
PPC (Pay-Per-Click) advertising can be an extremely effective and fast way for construction companies to reach your target audience. With PPC, you have the ability to control your ad spend, making sure that you are only spending money in areas that are effective. PPC is also a great way to measure your return on investment, as you can track how much money you are spending and how many leads you are generating. PPC marketing is a great way to get your construction company in front of potential customers who are actively searching for what you offer.
Google Local Service Ads
Google Local Service Ads is a new, pay-per-lead service which allows you to advertise your business at the very top of Google’s search results page. Local Services Ads help you connect with people who search on Google for the services you offer. You only pay if a customer calls, books, or messages you directly through the ad. You can read more about this topic here.
Google & Bing Ads
When consumers search for your services on Google or Bing, you can appear in the sponsored listings at the top of Google and Bing search results pages.
Facebook Ads
With Facebook Ads you may target people of any demographic, by their interests, location, buying habits, marital status, etc.
When it comes to buying sponsored online advertising, the importance of tracking and analyzing results cannot be overstated. Our PPC experts pay attention to important performance indicators (KPI). Some of them include: How much money was spent and how? What was your average cost per click? What was the average cost per lead? We believe that you can’t improve what you don’t measure. That’s why conversion rate monitoring is so essential.
By tracking key performance indicators (KPI), we can make sure that every paid search and retargeting campaign is working for our clients’ unique business goals. Whether it’s a Google Ads or Facebook Retargeting campaign, we perform routine split testing, tweaking, and fine-tuning to get the most out of your investment.
Pay Per Click advertising is a great way to get immediate results for your construction company. We can help you create and manage a campaign that targets your ideal customers and drives them to your website or landing page.
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